How do consumers respond to price gaps in private brand agrifood products?

MACARIO RODRIGUEZ ENTRENAMELANIA SALAZAR ORDÓÑEZMANUEL ARRIAZA BALMON2026-01-292026-01-29202110.1108/BFJ-12-2020-11552-s2.0-85103825730https://www.scopus.com/inward/record.uri?eid=2-s2.https://ucocris.uco.es/handle/123456789/33210Business, Management and Accounting (miscellaneous)Food ScienceHow do consumers respond to price gaps in private brand agrifood products?research article